Resources Online Training How to Build Customer Relationships Name* First Last Email* 1. What is an example of switching costs?* Gym Memberships Live Chats Self-Pump Gas Station Credit Card Companies 2. The easiest type of relationship to build is:* No Relationship Personal Assistance Relationship Transactional Relationship Self-Service Relationship 3. In the last example, what type of relationship did Ashlyn decide to focus more on?* Loyalty Program Personal Assistance Relationship Transactional Relationship Self-Service Relationship 4. _________ is one where the customer can communicate with a real person to get help during or after the sales process.* Self-Service Relationship Co-Creation Relationship Personal Assistance Relationship Long Term Relationship 5. The most involved type of customer relationship is the Long Term Relationship.* True False 6. What company is an example of a Co-Creation Relationship?* Nike Patagonia Youtube Sales Force 7. Automated services can provide a more _____ relationship.* Co-Creation Simple Dedicated Personal 8. An example of a Transactional Relationship is:* Live Chat Credit Card Machine Gym Membership Self-Pump Gas Station 9. In the last example, How did Ashlyn build community?* DIY clinics on basic bike maintenance Free Evening Rides Helmet Stickers All of the above 10. In the example, Salesforce and The Running Company had completely different types of customer relationship.* False True This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.