Resources Online Training How to Build Customer Relationships Name* First Last Email* 1. What is an example of switching costs?* Gym Memberships Credit Card Companies Live Chats Self-Pump Gas Station 2. The easiest type of relationship to build is:* Transactional Relationship Self-Service Relationship No Relationship Personal Assistance Relationship 3. In the last example, what type of relationship did Ashlyn decide to focus more on?* Personal Assistance Relationship Loyalty Program Self-Service Relationship Transactional Relationship 4. _________ is one where the customer can communicate with a real person to get help during or after the sales process.* Long Term Relationship Personal Assistance Relationship Self-Service Relationship Co-Creation Relationship 5. The most involved type of customer relationship is the Long Term Relationship.* False True 6. What company is an example of a Co-Creation Relationship?* Patagonia Sales Force Nike Youtube 7. Automated services can provide a more _____ relationship.* Dedicated Co-Creation Simple Personal 8. An example of a Transactional Relationship is:* Live Chat Self-Pump Gas Station Gym Membership Credit Card Machine 9. In the last example, How did Ashlyn build community?* DIY clinics on basic bike maintenance Free Evening Rides Helmet Stickers All of the above 10. In the example, Salesforce and The Running Company had completely different types of customer relationship.* False True This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.