Resources Online Training How to Build Customer Relationships Name* First Last Email* 1. What is an example of switching costs?* Gym Memberships Credit Card Companies Self-Pump Gas Station Live Chats 2. The easiest type of relationship to build is:* No Relationship Transactional Relationship Self-Service Relationship Personal Assistance Relationship 3. In the last example, what type of relationship did Ashlyn decide to focus more on?* Self-Service Relationship Personal Assistance Relationship Loyalty Program Transactional Relationship 4. _________ is one where the customer can communicate with a real person to get help during or after the sales process.* Self-Service Relationship Long Term Relationship Personal Assistance Relationship Co-Creation Relationship 5. The most involved type of customer relationship is the Long Term Relationship.* False True 6. What company is an example of a Co-Creation Relationship?* Nike Youtube Sales Force Patagonia 7. Automated services can provide a more _____ relationship.* Co-Creation Simple Dedicated Personal 8. An example of a Transactional Relationship is:* Self-Pump Gas Station Gym Membership Live Chat Credit Card Machine 9. In the last example, How did Ashlyn build community?* DIY clinics on basic bike maintenance Free Evening Rides Helmet Stickers All of the above 10. In the example, Salesforce and The Running Company had completely different types of customer relationship.* False True This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.