Resources Online Training How to Build Customer Relationships Name* First Last Email* 1. What is an example of switching costs?* Self-Pump Gas Station Gym Memberships Live Chats Credit Card Companies 2. The easiest type of relationship to build is:* No Relationship Transactional Relationship Personal Assistance Relationship Self-Service Relationship 3. In the last example, what type of relationship did Ashlyn decide to focus more on?* Self-Service Relationship Loyalty Program Transactional Relationship Personal Assistance Relationship 4. _________ is one where the customer can communicate with a real person to get help during or after the sales process.* Long Term Relationship Co-Creation Relationship Personal Assistance Relationship Self-Service Relationship 5. The most involved type of customer relationship is the Long Term Relationship.* False True 6. What company is an example of a Co-Creation Relationship?* Nike Patagonia Youtube Sales Force 7. Automated services can provide a more _____ relationship.* Personal Co-Creation Dedicated Simple 8. An example of a Transactional Relationship is:* Self-Pump Gas Station Live Chat Credit Card Machine Gym Membership 9. In the last example, How did Ashlyn build community?* DIY clinics on basic bike maintenance Free Evening Rides Helmet Stickers All of the above 10. In the example, Salesforce and The Running Company had completely different types of customer relationship.* True False This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.