Resources Online Training How to Build Customer Relationships Name* First Last Email* 1. What is an example of switching costs?* Credit Card Companies Gym Memberships Self-Pump Gas Station Live Chats 2. The easiest type of relationship to build is:* Personal Assistance Relationship Transactional Relationship Self-Service Relationship No Relationship 3. In the last example, what type of relationship did Ashlyn decide to focus more on?* Personal Assistance Relationship Loyalty Program Transactional Relationship Self-Service Relationship 4. _________ is one where the customer can communicate with a real person to get help during or after the sales process.* Personal Assistance Relationship Self-Service Relationship Co-Creation Relationship Long Term Relationship 5. The most involved type of customer relationship is the Long Term Relationship.* True False 6. What company is an example of a Co-Creation Relationship?* Patagonia Youtube Nike Sales Force 7. Automated services can provide a more _____ relationship.* Dedicated Simple Personal Co-Creation 8. An example of a Transactional Relationship is:* Gym Membership Self-Pump Gas Station Live Chat Credit Card Machine 9. In the last example, How did Ashlyn build community?* DIY clinics on basic bike maintenance Free Evening Rides Helmet Stickers All of the above 10. In the example, Salesforce and The Running Company had completely different types of customer relationship.* True False This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.